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5 Secrets of Dead Simple SEO

SEO experts spend months poring over SEO techniques. But there are plenty of small tweaks you can make in a fraction of the time. The DIY approach will never replace the expertise of a dedicated...

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Make Your WordPress Site More SEO Friendly with These Top 3 Plugins

WordPress is a popular publishing platform used by millions of people. Not just for bloggers anymore, this tool is being used by many including small and medium-sized businesses, ecommerce companies,...

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Domain Migration: How to do it in an SEO-efficient way

Domain migrations can be challenging. No matter how fast the transfer speed is, there will likely be some downtime during the process. There is also the SEO aspect that needs to be taken into...

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Ways to Create Exciting, Unique and Memorable Content for Your Small Business

When you hear the term content marketing, what do you think of? Possibly writing articles or posting blogs comes to mind, or maybe even designing a really cool infographic. You’re not wrong to think of...

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Top 3 Blog Titles to Maximize your SEO

Meta descriptions, meta tags, image alt text, keywords – the list of areas to optimize your blog posts for search engine results goes on and on. If you write blogs, I’m sure these terms are embedded in...

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How to Learn From What Your Competitors Are Doing

Most basketball fans don’t remember the Michael Jordan of the 1980’s. They remember the MJ that won 6 NBA titles in the 1990’s. In the 1980’s, Jordan wasn’t an NBA champion. He was the game’s most...

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Your Go-to Guide for Increasing Your Conversion Rate

When it comes to increasing your website conversion rate, you’ve probably been bombarded with methods and strategies to implement.  And while some of them are effective, more than likely, the most of...

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5 Analytics Tools Every Business Needs to Use

  If you’re not analyzing your company’s performance online and off, you’re likely headed for periods of lower sales and meager profit margins. So when it comes to online analytical tools, there are...

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Measuring Customer Lifetime Value

Customer lifetime value and customer acquisition cost are the two most significant numbers to any corporate strategy. It’s not enough to focus on single sales; a company that wants to truly build...

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9 Important Website Metrics You Should Track

Every website owner wants to maximize their site’s performance, but it’s not always obvious which performance factors best reflect how a site is doing. If this topic is of interest to you, you’ve...

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Infographic: 9 Important Website Metrics You Should Track

In order to get the most out of your website, you have to track the right metrics and make informed decisions. Don’t just go with your gut feeling, make sure to turn to the numbers for proof and...

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UTM Codes: Your Key to Useful Website Analytics

Where does most of your website traffic come from? Is it Twitter or Facebook? Does your weekly email bring in visitors, and if so, which links are getting clicked? Do your paid ads get your site more...

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Infographic: Why Visitors Leave Your Website

First impressions matter. If you want to know what kind of impression you’re making on your website visitors, there’s a metric to help you measure this. We’re talking about bounce rate, which reflects...

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How to Use Google Search Console to Improve Website Performance

Do you have a website or are in the process of creating one? If so, then you’ll surely want to keep track of how your website is performing and be able to adjust both content and structure to increase...

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Video: 9 Important Website Metrics You Should Track

Getting into the details of your website analytics can make a huge impact on your online strategy. You’ll soon be able to make adjustments based on the nine metrics we present in this short video. The...

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